NIL Financial Literacy

You are an elite college athlete. You will earn Name, Image and Likeness (NIL) money. Congratulations. Welcome to the big time.

How will you run your own business? How will you hold onto your money?

Your agent won’t tell you this stuff.

Tax & Finance Training

Navigating NIL

OLD NEWS: Since June 2021, it’s been permissible by NCAA Rules for student athletes to get an agent, and to be paid for the commercial use of their Name, Image and Likeness – to profit from publicity related to their performance.

TODAY; The NIL money is flowing. But athletes should be aware, it brings financial reporting and tax implications – for the athletes and their parents – that’s a whole new world.

After your agent takes 20 percent, how are you going to hold on to the rest? Are your ready to run your own business? How will you pay the taxes? How can you grow your money and build a financial future?

Dave Krebs of The Pinnacle CPA Advisory Group can help.

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Training for Student Athletes

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Training for coaching & administrative staff

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Ricart Automotive Facebook photo

Ohio State linebacker Jack Sawyer, pictured above in 2023 with Rick Ricart of Ricart Automotive, is one of seven OSU football players from the 2023 season who received the use of vehicles from Ricart in payment for appearing in TV commercials and at charitable events for the auto dealer.  Sawyer’s custom Ford 150 truck comes with his No. 33 jersey number in a Superman logo on the hood. Such NIL compensation can incur tax liabilities for the student-athlete.

We train athletes and assist universities on
NIL Financial Literacy.

Email: [email protected]
Call: (614) 942-1990

For Individuals

Athletes, support staff and interested individuals can directly enroll for our 3-part NIL Financial Literacy webinar series.

Set you own schedule

Schedule your individual sessions of the NIL Financial Literacy series as your calendar allows, or book the full series at once for a discount. We strongly suggest completing the full series to get the full value.

For Universities

Custom Seminars allow universities to build in their own practicies and policies — and offer the best value for large programs,

Bring the whole team

Universities pay a one-time fee for creation of a custom program, then a bargain rate for their slate of the 3-session series — with unlimited enrollment.

Programs for Individuals

Athletes and groups can enroll for individual sessions of the NIL Financial Literacy webinar series, or the full series. We strongly suggest the full series to get the full value.

NIL Webinar Session 1

From income reporting to record-keeping, learn about what the Internal Revenue Service is expecting you to provide in relation to your NIL payments. Part 1 of a 3-part webinar from CPA and award-winning public speaker Dave Krebs.
Purchase and schedule
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NIL Webinar Session 2

Money talks. And it usually says, ‘Goodbye.’ Learn how to grow your NIL income and plan for the future in Part 2 of Dave Krebs’ NIL Financial Literacy webinar series.
Purchase and schedule
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NIL Webinar Session 3

With money in your pocket, it’s time to learn how to keep it. This session teaches spending discipline, simplicity, and deciding what you value. Part 3 of Dave Krebs’ NIL Financial Literacy webinar series.
Purchase and schedule
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Full NIL Webinar — All 3 Sessions

Get a price break and take advantage of all three parts of Dave Krebs’ NIL Financial Literacy webinar for student athletes: You Own a Business, Building the Bucks and The Secrets of Money. Presented by Krebs, a CPA and award-winning national public speaker.
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Get the book

Dave Krebs’ book on NIL Financial Literacy is a great aid to any student navigating the waters of NIL compensation. Available as an eBook download, and in print. Price discounted for universities placing bulk orders of more than 50 copies.
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Print edition

Paperback

$19.99

Buy at Amazon
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Digital edition

For Kindle

$9.99

Buy at Amazon
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Bulk purchases

Paperback

Starting @ $15/each, orders of 50+

Contact our office

Custom Programs for Universities

Universities can have custom NIL Financial Literacy courses created for their student athletes and involved staff members. These custom courses build in your university practicies and policies. After a one-time fee for creation of the custom course, sessions for participants are offered for $1,000 for unlimited attendees — a great bargain for large programs.
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Your school, your stuff

Universities can have custom NIL Financial Literacy courses created for their student athletes and involved staff members. These custom courses build in your university practicies and policies. After a one-time fee for creation of the custom course, sessions for participants are offered for $1,000 for unlimited attendees — a great bargain for large programs.
More info/check availability
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